Jessica H. Beard, MD, MPH, FACS, Associate Professor of Surgery in the Division of Trauma and Surgical Critical Care and Director of Trauma Research at the Lewis Katz School of Medicine at Temple University, spoke with the Journalist’s Resource from Harvard Kennedy School’s Shorenstein Center on Media, Politics and Public Policy, about a new study published in BMC Public Health on which she was the corresponding author. For the BMC Public Health study, Dr. Beard and the research team examined how community firearm violence is depicted on local television news in Philadelphia, and sought to identify and measure both public health elements and harmful content elements in reporting and the effects of that coverage on the general public’s perception of the issue.